Employing An Auction Company


Estimating your assets worth:

Typically, among the first questions that a business owner will ask me is,”how much does the assets bring in an auction”. After taking the opportunity to reassess the resources, the auctioneer should provide the customer a conservative estimate of the deal based upon his experience and the present market trends. Construction equipment auctions georgia is necessary that the firm give sensible expectations so that the seller will make informed decisions based on their best interest.

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Is the company you are thinking about working for you or from you? The agreement that you decide may determine this.

A company owner should carefully consider the way the auction company is compensated. The most common commission structures include: direct commission, outright purchase of assets, guaranteed foundation using a split over to auctioneer and seller, ensured foundation with anything over going to auctioneer or a flat fee arrangement.

In a straight commission arrangement, the business is paid an agreed upon portion of the entire sale.

In an outright purchase arrangement, the auctioneer simply becomes your conclusion purchaser. The organization purchases your resources and relocates them. While this is sometimes an option in some unique circumstances, remember that they are going to want to obtain your assets in a very reduced cost to make a profit at a later date.

In minimum foundation guarantee, the auction company ensures the seller which the auction will create a minimum amount of sales. Anything above that amount either goes into the auction company or breakup with the seller. Even though a seller might feel comfortable doing an auction knowing that he’s guaranteed a minimum sum for his sale, keep in mind that it is the best interest of the auction company to secure a minimal base cost as low as you can in order reduce their fiscal liability to the vendor and secure increased reimbursement for the sale.

At a flat fee arrangement, the auctioneer agrees to show up for the sale and telephone the auction. There’s no incentive for the auctioneer to get the lowest prices to your resources. The auction company is compensated whatever the outcome of your sale.

What is the ideal alternative for business owners? In my experience, an agreed upon directly commission arrangement. This puts the responsibility on the auction business to supply the best outcome for everybody involved. There’s an incentive to get the auction business to work for both parties, set up and operate a specialist sale, get the maximum bid and sell each item on the stock. Successful auctions translate to a greater base line for both the vendor and the auction company.

Auction Expenses:

In most auction arrangements the expenses to run an auction are passed to the seller. If the auction provider pays for the costs, it’s simply absorbed in higher commission rates.

All costs should be agreed upon in advance in a written contract. Normal expenses include the expenses of advertising, labour, legal fees, travel, gear rentals, protection, postage and printing. A respectable auction company will be able to estimate all costs based upon their own experience in previous auctions. An arrangement ought to be real costs charged as costs, not an estimated sum.

Advertising is typically the highest cost in conducting an auction. The auction provider needs to set up an advertising campaign that will promote the sale to the very best advantage, not overspend to simply advertise the auction business.

Once the auction is done, the auction business should offer a complete breakdown of expenses to the seller, such as copies of receipts inside the auction summary report.

Buyer’s Premium:

What is a buyer’s premium? In the event you attend auctions regularly, you are very knowledgeable about this term. The auction company charges a commission to the purchaser when they purchase an item on the market.

The buyer’s premium has been around since the 1980’s and is regular auction practice. It was first used by auction houses to help offset costs of conducting brick and mortar permanent auction facilities. Since then, it’s spread to all aspects of the auction market. It’s notable in online auctions and enables auction companies to cover added expenses incurred from online sales.

It is the obligation of the auction company to provide clear disclosure of the buyer’s premium to both the buyers and the sellers. Those not knowledgeable about auctions are usually taken back from the buyer’s premium. They looked upon it as a beneath given way for the auction company to make more money. Reputable auction companies will provide full disclosure within the auction contract, advertisement and bidder registration.

Usually, an auction company will charge online buyers a higher buyer’s premium percent than people attending an auction in person. Extra fees are incurred with internet bidding and are charged accordingly to online buyers. This gives the seller a level playing field for both online buyers and people attending the auction in person. Without the buyer’s premium, there’s no way to get this done.


We’ve been there. We’re excited about attending an auction only to find that some items were sold before the auction date.

As an auctioneer with over thirty-six decades of expertise, I can honestly say that pre-sales will harm an auction. When a company decides to liquidate their resources, it’s simple to sell off high-end pieces of gear through online resources, equipment sellers or to other companies. The seller receives immediate cash and avoids paying a commission to an auction company.

Auctioneer’s find themselves emerging to acting in a self-serving capability when potential customers say they are planning to sell off parts of their stock before an auction. It is difficult not to think about the auctioneer’s commission when they warn you not to pre-sell anything. Yes, the auctioneer would like to make a commission on those sales but it’s more important that the auctioneer take care of the sale from possible bad backlash that comes from pre-selling. The purchasing public understands when an auction has been”cherry picked” prior to the purchase and it reflects in their bidding. It will become a sale of”leftovers” and that affects prices.

A purchaser who purchases prior to the auction ordinarily doesn’t attend the sale. They bought gear at a fantastic price with no competition. If they do attend the auction, they are inclined to let others know of the great pre-sale purchases that again, impacts prices and the general excitement of the sale.

It is important to understand that auctions operate best with an entire inventory. You need competition on your higher end equipment. The simple to sell items make it possible to acquire respectable prices for hard to market items.

When a company owner decides to manage their equipment resources, there’s only 1 opportunity to do it correctly. Employing a reputable auction company will help you with a professional, systematic and timely liquidation.